Digital Product Seller
Client Overview
Brand: CreativeLaunch Studio
Industry: Digital Products (Templates, Courses & Tools)
Product Type: Notion Templates, Social Media Kits, AI Prompt Packs
Market: Global – Creators, Coaches, Freelancers
Starting Point: Very low sales & inconsistent revenue
Background
Creative Launch Studio had been selling digital content online for nearly a year but struggled to grow beyond a few organic sales each month. Even though the product quality was excellent, the founder lacked:
a proper digital content selling platform,
a structured funnel,
automation,
clear messaging, and
consistent marketing.
Challenges Before the Intervention
⚠️ Challenge 1: No Automated Funnel
The digital goods were listed on multiple platforms, but:
no lead magnet
no nurturing
no upsells
no cart recovery
no retention system
This meant every sale required manual effort.
⚠️ Challenge 2: Low Conversion Rate
The website was getting traffic but:
very few visitors converted
no structured sales page
unclear product positioning
no customer journey design
⚠️ Challenge 3: Using the Wrong Platform
They were using a basic marketplace that didn’t support:
email automation
branded checkout
upsells
customer segmentation
workflow automation
This limited the growth of the business.
⚠️ Challenge 4: No Audience Building
The brand had:
no email list
inconsistent social media activity
zero automated follow-ups
This meant missed opportunities and inconsistent income.
Launchera Solution
We introduced a complete automation-first system built on Launchera—an ideal platform for selling digital products with end-to-end funnels and workflows.
Here’s how the transformation happened:
🚀 Step 1: Unified Product Store Setup
We organized all products into a single branded storefront:
AI Prompt Packs
Social Media Template Bundles
Notion Productivity Templates
Creator Toolkits
This created a clean, consistent shopping experience.
🚀 Step 2: Multi-Step Sales Funnel Creation
We built a high-converting funnel for their bestselling template pack.
Funnel included:
Lead Magnet Page
Free productivity cheatsheet → email capture.Thank-You Page
Low-ticket offer ($9) to offset ad cost.Main Sales Page
Showcased benefits, social proof & features.Order Bump
Add-on mini-template pack for $7.One-Time Upsell
Premium bundle for $37.Checkout Optimization
Fast-loading, frictionless page.
Each step increased average order value and improved buyer experience.
🚀 Step 3: 21-Day Automated Email Nurturing Sequence
We created a powerful nurturing system that educated, inspired, and converted leads into customers.
Here’s what the automation included:
Day 1 → Welcome + Free Resource
Day 3 → How to use productivity templates
Day 5 → Case study + success story
Day 7 → Soft pitch for premium bundle
Day 10 → Behind-the-scenes product explanation
Day 14 → Customer testimonial showcase
Day 18 → Exclusive time-limited discount
Day 21 → Final call + bonus offer
This sequence converted cold leads into warm buyers automatically.
🚀 Step 4: Retargeting System for Non-Buyers
We implemented retargeting:
Abandoned cart emails
Instagram retargeting ads
Google remarketing
This recaptured 31% of abandoned customers.
🚀 Step 5: Analytics, Optimization & Scaling
Using Launchera analytics, we tracked:
CTR
Conversion rates
Funnel drop-off points
AOV (Average Order Value)
Best-selling templates
Weak product listings
This allowed us to optimize every stage.
Results After 90 Days
The transformation was dramatic.
📈 Revenue Growth: +534%
From $800/month → $5,100+/month consistently.
📥 Email List Growth: +4,700 Subscribers
The lead magnet + ads + social promotion helped build a high-quality subscriber base.
💸 Average Order Value Increased by 38%
Thanks to:
order bumps
upsells
bundle optimization
⏳ Time Saved: 25–30 Hours Per Week
Automation replaced manual tasks like:
follow-ups
delivery
confirmations
support messages
📊 3X Increase in Conversion Rate
The old website converted at 0.8%.
The new funnel converted at 2.6% initially, later scaling to 3.9%.
Why This Strategy Worked
✔ Clear audience targeting
✔ Funnel designed for conversions
✔ Value-driven email sequence
✔ Strong offer positioning
✔ Smart use of a digital content selling platform
✔ Automation handling 80% of the workload
✔ Retargeting non-buyers
✔ Compelling sales psychology
✔ High-quality digital products.
The client’s role was simple: keep creating templates.
The system handled everything else.
Client Testimonial
“I spent a full year trying to sell digital products with inconsistent results.
When the automated funnel went live, everything changed.
Sales became predictable, revenue increased, and I finally felt like I was running a real business.”
Conclusion
This case study proves that being a digital product seller is not about luck—it’s about having the right systems, funnels, and automation.
When you combine:
a strong offer,
a conversion-focused funnel, and
a powerful digital content selling platform,